電視不死!Netflix表示超過3/5用戶仍用大螢幕觀賞

            <![CDATA[<table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody><tr><td style="text-align: center;"><a href="https://2.bp.blogspot.com/-ZEb909WvxN0/WgB4CiOxJAI/AAAAAAAAvtE/Yh2CD1gNTvQ-ebeu3I92vigqqVhgVexBwCLcBGAs/s1600/HDR%2B%25E6%25AF%2594%25E8%25BC%2583%25E7%25A4%25BA%25E6%2584%258F%25E5%259C%2596_%25E3%2580%258A%25E6%2580%25AA%25E5%25A5%2587%25E7%2589%25A9%25E8%25AA%259E%25E3%2580%258B.jpg" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="781" data-original-width="1600" height="312" src="https://2.bp.blogspot.com/-ZEb909WvxN0/WgB4CiOxJAI/AAAAAAAAvtE/Yh2CD1gNTvQ-ebeu3I92vigqqVhgVexBwCLcBGAs/s640/HDR%2B%25E6%25AF%2594%25E8%25BC%2583%25E7%25A4%25BA%25E6%2584%258F%25E5%259C%2596_%25E3%2580%258A%25E6%2580%25AA%25E5%25A5%2587%25E7%2589%25A9%25E8%25AA%259E%25E3%2580%258B.jpg" width="640" /></a></td></tr><tr><td style="text-align: center;">Netflix 力推 HDR 效果(以怪奇物語為例)</td></tr></tbody></table>即便行動世代來臨,用手機/平板隨時隨地可追劇,但大尺寸電視仍是最主要的選擇?Netflix在新加坡的亞太區活動中,公佈了亞太會員收視報告,裡頭居然有超過3/5的會員收視時數,仍然是在可連網的智慧電視機上!<br /><br /><a name='more'></a><br /><table align="center" cellpadding="0" cellspacing="0" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody><tr><td style="text-align: center;"><a href="https://4.bp.blogspot.com/-S7y6c7sxdiQ/WgB4C3Jv2cI/AAAAAAAAvtI/ACJJkrlDmLYxj6PY1ibxUzZ0T9pEekcVwCEwYBhgL/s1600/Netflix%2B%25E6%2589%2593%25E9%2580%25A0%25E6%259C%2580%25E5%25AE%258C%25E7%25BE%258E%25E7%259A%2584%25E5%25B1%2585%25E5%25AE%25B6%25E8%25BF%25BD%25E5%258A%2587%25E8%25A7%2592%25E8%2590%25BD%25E6%258C%2587%25E5%258D%2597.png" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="971" data-original-width="1600" height="388" src="https://4.bp.blogspot.com/-S7y6c7sxdiQ/WgB4C3Jv2cI/AAAAAAAAvtI/ACJJkrlDmLYxj6PY1ibxUzZ0T9pEekcVwCEwYBhgL/s640/Netflix%2B%25E6%2589%2593%25E9%2580%25A0%25E6%259C%2580%25E5%25AE%258C%25E7%25BE%258E%25E7%259A%2584%25E5%25B1%2585%25E5%25AE%25B6%25E8%25BF%25BD%25E5%258A%2587%25E8%25A7%2592%25E8%2590%25BD%25E6%258C%2587%25E5%258D%2597.png" width="640" /></a></td></tr><tr><td style="text-align: center;">Netflix 說明以大螢幕播放電視時的優勢</td></tr></tbody></table>Netflix 產品創新副總裁 Chris Jaffe 表示,今天收視族群所在意的是選擇性、品質與更好的彈性,即便進入多重裝置聯網的時代,娛樂體驗仍然需要依照情境進行轉換,在家透過大螢幕觀賞,不僅能滿足個人獨特品味及偏好,更可隨選隨看、身歷其境、互動感十足。<br />報告中也指出,在亞太地區,Netflix的多數會員會透過行動裝置與筆記型電腦來註冊帳號,接著便轉移至連網電視裝置上進行觀賞。以台灣會員帳戶為例,在註冊後的6個月內, 42.8%的主要收視來自連網電視,放大到亞太地區,則有高達58%透過是連網電視收看,亞太區域內的會員在連網電視裝置上的收看時間,也是在行動裝置上的2倍。<br />在連網電視後,則是媒體串流裝置(如 Apple TVs、Rokus、Chromecasts)、Xbox或Play<br />​S​tation等遊戲主機,而不斷進化的電視機上盒也頗受亞太區域的會員所青睞,顯示大螢幕仍是許多人在觀賞影音娛樂時的首選。<br /><br /><div style="clear: both; text-align: center;"><iframe allowfullscreen="" data-thumbnail-src="https://i.ytimg.com/vi/9sgs62KR1fo/0.jpg" frameborder="0" height="266" src="https://www.youtube.com/embed/9sgs62KR1fo?feature=player_embedded" width="320"></iframe></div><div style="clear: both; text-align: center;"><br /></div><div style="clear: both; text-align: center;"><br /></div><div style="text-align: center;"><iframe allowfullscreen="" data-thumbnail-src="https://i.ytimg.com/vi/GkrxaMduS2Y/0.jpg" frameborder="0" height="266" src="https://www.youtube.com/embed/GkrxaMduS2Y?feature=player_embedded" width="320"></iframe></div><br />]]>      
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